For your brand to strengthen its position in the market place, it is important that THE RIGHT AMBASSADORS are matched to your brand for every activation you do. Matching the Ambassador To Your Brand is not just limited to physical appearances, it also extends to the character of the individual, their business etiquette, warmth, enthusiasm, education, experience, lifestyle, age, sex etc. If the brand is better represented by a female or by male we will match that including many other aspects related to ethnicity if relevant.
The Ambassador must always exude the characteristics of the brand the way the brand is being positioned in the market place thereby giving the consumer confidence to further trust the brand.
Our Ambassadors are trained to ‘add value to brands’.
Money becomes an automatic reward for ‘adding value to brands’ and we demand that our Brand Ambassadors share in this philosophy. This is what they are here for; to ‘add value to brands’.